50 Projects

Project Brand Topic
Bertelsmann Foundation Volkswagen Commercial Vehicles Education and science

VW Commercial Vehicles has provided the Bertelsmann Foundation with three Caddy vans to support its work in teaching music to pre-school children. The Mobile Musical Workshop is part of the MIKA project, which provides children in pre-school daycare with access to music to help with their overall education and development. The Bertelsmann Foundation has three teams that work all over Germany from bases in Ostwestfalen-Lippe, Münsterland and Berlin.

Additional information:
Töne, Klänge und Geräusche

Children’s Forest Volkswagen Commercial Vehicles Education and science

The VW Commercial Vehicles Academy in Hanover and its vocational trainees support the association Kinderwald e.V. in Hanover with an annual project. The trainees undertake maintenance and development work in the forest in order to keep it in good condition.

This gives them the opportunity to gain experience in the fields of nature, ecology, art, planning, construction and gardening, and to develop their creativity and imagination. They also get a better idea of their own strengths and limits in a practical setting, and can put this new-found knowledge to good use later on.

City Cycling 2016 Audi Others

Cycling for a good cause - A total of 1,143 Audians took part in the competition "Stadtradeln" and together they covered 295,134 kilometers. For every hundredth kilometer, Audi has launched a tree plant, so that in the end 3,000 small trees were collected for the Gerolfing oak forest. The city of Neckarsulm has also participated for the first time in the German-wide competition "Stadtradeln". More than 100 Audiians have traveled around 36,000 kilometers in the period from 12 June to 2 July.

Commitment to world-class golf Porsche Sports

Porsche’s commitment to international golf started in 2015, when the company became the title sponsor of the Porsche European Open. In the year under review, the tournament – one of the oldest on the European tour – was held in Bad Griesbach. Over 35,000 enthusiastic spectators seized the opportunity for a live experience of numerous Major winners, current and former Ryder Cup players and a host of tournament winners from recent years. Porsche has now extended its sponsorship by a further three years until 2020.    

Committing to Social Responsibility through Support for Elite Sports Porsche Sports

The “Aces for Charity” campaign was held once again during the 2016 Porsche Tennis Grand Prix tournament. The initiative promises a donation to the tournament’s charity partners for each unreturnable serve (“ace”) scored during the competition. In 2016, the proceeds went to three beneficiaries: long-term charity partner the Agapedia Foundation, Kinderhilfswerk Plan International Deutschland e.V. and UNICEF Germany. In addition to enthralling the tennis-loving spectators, the Porsche Tennis Grand Prix (PTGP) was also a favorite among the players on the WTA Tour. They voted the tournament best in its category for the eighth time since 2006.

Cooperation with Esslingen University of Applied Sciences Porsche Education and science

In 2015, Porsche provided financial support for the endowment of a Chair of Modularization in Vehicle Development at Esslingen University of Applied Sciences.

Cooperation with the Leipzig Graduate School of Management Porsche Education and science

Porsche has been supporting the Chair of Strategic Management & Family Business at the HHL Leipzig Graduate School of Management since 2013. The Chair at Germany’s oldest private university aims to drive forward research in the stated areas with a clear real-world focus. Porsche is also cooperating with the university in SpinLab, the HHL start-up incubator, enabling young scientists to bring their own ideas to market.

Cooperation with the “Bürgerstiftung Stuttgart" Porsche Voluntary work

The awards ceremony for the citizens’ prize traditionally awarded by the community foundation “Bürgerstiftung Stuttgart” took place in the Porsche Museum for the third time in 2016, thanks to support from Porsche. Citizens of Stuttgart were given cash prizes in recognition of their volunteer work – and received a great deal of attention and appreciation for their efforts as well. 

Porsche also joined forces with other public bodies and companies to support the “Bürgerstiftung Stuttgart” in planning the Education Campus initiative in 2016. This programme aims to help disadvantaged youngsters, and young refugees in particular, to gain vocational qualifications and find work, and includes support in making career choices, submitting applications, arranging training, and support during the training period. 

Creative Minds Competition for Young Inventors Audi Education and science

Young people living in the Neckarsulm area have been demonstrating their creativity and imagination in the Creative Minds competition. Two teams of school students who – together with Audi – developed innovative solutions for everyday problems received awards for their inventive ideas. The students in Ulrich Bertok’s team presented an overcharging indicator which signals incorrect charging or overcharging in a car. And two other students teamed with Audi’s Sebastian Schuster took first prize in the marketability category with their “LED cycling glove” project.

The aim of the competition is to encourage a spirit of inventiveness among school students. 26 young people from five schools took part in this year’s competition.

Further details:
Creative Minds prizewinners honored in Neckarsulm

Employee donation scheme Volkswagen Commercial Vehicles Regional support

The employees at the Hanover site have donated EUR 26,215,05, which the company has topped up to EUR 35,000. The money is used to support local long-term educational, leisure and social projects in the region, and to buy ergonomic equipment for non-profit institutions.

The following purchases have been sponsored:

  • Selma Lagerlöf School: Purchase of 2 go-karts.
  • Rolling Chairs Isernhagen e V.: Purchase of 2 sports wheelchairs for the basketball section.
  • Peiner Lebenshilfe e.V.: “Wortschatz” childcare facility: Purchase of a trampoline.
  • Wilhelm Schade School: Purchase of various tools, seeds, plants, gardening books etc. for the project “WerkRäume schaffen WirkRäume”.
  • Lebenshilfe e. V. Burgdorf: Purchase of a therapy pony and cart.
  • Diakovere GmbH Mira Lobe School (Anna Foundation): Purchase of a sliding door cabinet for a tool wall.
  • Georg Elser Secondary School: Purchase of a floor trampoline.
Employee Volunteering Audi Voluntary work

The Audi Volunteers initiative came into being in 2012 and has become a well-established component of the carmaker’s CSR endeavors. The initiative provides a single platform for all Audi employees’ volunteering activities. Employees are able to suggest local projects they would like to support in cooperation with charitable organizations. Between 2012 and 2016, over 5,700 Audi people have given their time to social projects in the neighborhood of our locations in Ingolstadt, Neckarsulm and Győr. As part of our efforts to aid refugees in these cities and also in Brussels, Audi employees helped us support an additional 67 projects in 2015 and 2016.

Further details:
Audi Volunteers

Establishment of School in Ingolstadt Audi Education and science

The first public-sector “integrated school” (Profilschule) in Ingolstadt opened its doors to students on September 17, 2014. This model project, the first of its kind in Germany, supports children and adolescents who have had a difficult start in life. The motto of the initiative, which is a joint venture between the Free State of Bavaria, the City of Ingolstadt, Audi AG and the Roland Berger Foundation, is “No talent wasted”.

Extramural Green-White Classroom VfL Wolfsburg Education and science

The VfL World of Football now features a special extramural classroom, decked out in the traditional green and white of VfL Wolfsburg, as part of the new Allerpark AOK Stadium. An expression of the trend for taking learning out of school, the learning center combines traditional educational content with soccer-related motivation – children and young people are encouraged to learn relevant subjects through the medium of football. Classes can visit the Green-White Classroom for a change of scene, and to learn about topics such as nutrition, social integration, the environment, and the importance of education.

Workshops developed especially for the Classroom cover the material and skills required for subjects such as general knowledge, biology, sports, values and standards, as well as providing German language tuition. They use innovative techniques to link these subject areas with football in a way that builds students’ enthusiasm and skills. The main focus is on nutrition and exercise, as well as values and standards, with the environment and sustainability also playing an important role. The continuously evolving workshop program is adapted to the needs of schools, paying special attention to the curricula and educational standards of the federal states of Lower Saxony and Saxony-Anhalt.

The outcome is a teaching style that matches the needs of school students and constantly applies new, innovative educational concepts to stimulate and maintain interest. The use of new and creative media such as tablets and smartboards, as well as the latest teaching methods, all contribute to the learning center’s success. The Classroom can accommodate up to 30 children and teenagers in six study groups. An adjacent outdoor area is ideal for short breaks or exercise classes.

Schools and club groups can attend workshops in the Green-White Classroom from Monday to Sunday between 9.00 a.m. and 5.00 p.m.; classes also have an opportunity to visit the VfL World of Football – an interactive, hands-on football exhibition – and take a tour of the Volkswagen Arena. The overall experience gives children and teenagers, as well as accompanying teachers and parents, an eventful day out that will please not just enthusiastic VfL fans, but everyone else as well.

Additional information:

VfL education

Financial support for Leckerhaus Hannover Volkswagen Commercial Vehicles Regional support

Volkswagen Commercial Vehicles has supported the Leckerhaus in Hanover, an educational organisation for children and youngsters that also acts as an initial point of contact for people in the Stöcken area of Hanover, since 2013. As well as a children’s lunchtime facility, the organisation provides assistance with homework and language courses. These are increasingly important for the refugees who have moved to the area.

Financial support for the Leipzig Gewandhaus Orchestra Porsche Culture and arts

Porsche has been the global partner and principal sponsor of the Leipzig Gewandhaus Orchestra, ranked fourth in the world by renowned music critics in 2016, since the 2011/2012 season. In its role as Porsche ambassador, the orchestra has taken the quality label “Made in Leipzig” around the world in the course of appearances at international concerts and competitions. But since 2014 Leipzig’s citizens have also benefited from the partnership, with the popular “Klassik airleben” series of summer concerts sponsored by Porsche taking place for the third time in succession in the year under review. Over 30,000 guests came to the free open-air events held on the extensive Leipzig Rosental parklands on two summer evenings in June, where the musical theme was “La Primadonna”.

The Gewandhaus Orchestra also regularly opens the Leipzig Opera Ball, at which Porsche has held the role of presenter since 2013. In 2016, Porsche donated a 718 Boxster in lava orange (the colour of the Netherlands as the partner country) as the main prize for the tombola. All the proceeds from the tombola went towards good causes, including the Leipzig-based “Generationenhof” project, which helps children, teenagers and older people to live together under the motto “Young and old – supporting one another”. In particular, the “Generationenhof” provides temporary or long-term accommodation to children or young people who, for whatever reason, can no longer live with their own families.

Involvement in papal visit to Auschwitz Volkswagen Commercial Vehicles Others

Our vocational trainee Eylem Ay took part in the papal visit to Auschwitz as part of her involvement in our programme of memorial site visits.

She looked after the witnesses of the period who attended the event. Eylem Ay was one of four vocational trainees to attend the event at the invitation of the International Auschwitz Committee.

MAN supports SOS Children’s Village MAN Voluntary work

1.             Educational project for refugee children

Many children have no guarantee that a warm, nutritious lunch and help with their homework will be waiting for them at home after school each day. But the lunch program at the SOS Children’s Village in Salzgitter helps bridge this gap for children from disadvantaged families. Over 50% of the children who currently take advantage of this program come from Syria, Libya and other crisis regions. An Arabic-speaking language assistant helps these refugee children with their homework and offers extra tuition.

2.             SOS Children’s Village, Ammersee – Instruction for unaccompanied refugee minors

Since the end of 2014, the charity has been providing support for several hostels in Landsberg housing unaccompanied minors who have fled from crisis regions (e.g. Syria, Afghanistan). The young people cared for by SOS Children’s Villages have very varied German-language abilities. Newcomers take beginner courses to learn the basics of the language, while more advanced students receive intensive instruction to help them meet their secondary education goals.

3.             SOS Children’s Village, Munich – Asylum-seeker project

In Munich, SOS Children’s Villages is also involved in a project for asylum seekers from crisis regions. In addition to German-language classes for adults and children, the program includes help with homework and intensive tutoring for schoolchildren.

4.        SOS programs for families and young people, Augsburg – Refugee projects

Many young people forced to flee their homelands have never had the opportunity to learn how to swim. In Germany, however, the curriculum requires children who have completed the fourth grade to be able to keep their heads above water without assistance. SOS Children’s Villages organizes swimming classes for young people so they will be able participate in school swimming lessons – and take a further step toward becoming independent members of society in their new home.

Mobile drugs counselling unit Volkswagen Commercial Vehicles Health

VW Commercial Vehicles provides a Multivan to support Suchtmobil UG, Germany’s only mobile drugs counselling service. Former addict Wolfgang Kiehl drives the vehicle all over Germany, holding classes on drug prevention at schools and other educational institutions. His motto: Prevention through discussion.    

Muuvit Adventure VfL Wolfsburg Health

One of the most successful initiatives undertaken by VfL Wolfsburg in relation to health education is the Muuvit Adventure, a lighthouse project in the Health pillar of the “Moving Together” initiative. The innovative curriculum – comprising movement-based teaching materials for primary school teachers – is based on improving health through having fun while being active, and is now being practiced around the world.

VfL has been using the project as a core element in the delivery of its CSR initiative “Moving Together” since 2009. Since its launch, the initiative has encouraged more than 30,000 school students to do more exercise and lead healthier lifestyles. VfL Wolfsburg makes it possible for all schoolchildren living in the club’s immediate catchment area to take part in Muuvit Adventure free of charge. Participating classes can also win an end-of-year activity day with VfL Wolfsburg’s coaching staff.

Additional Information:
Let's start the Muuvit-Adventure

Neckarsulm Honey Audi Environmental protection

Since April 2015, Audi Neckarsulm has been participating in the Audi Environmental Foundation's bee conservation initiative. To the north of the plant and directly beside the river Neckar are five beehives, home to around 200,000 bees which gather nectar from the Neckar meadows. The bees are looked after by Audi employees and hobby beekeeper Markus Zettl.

NKR Big Duck Race Volkswagen Commercial Vehicles Regional support

In 2016, Volkswagen Commercial Vehicles took part in the NKR Big Duck Race in an Amarok.

The VW duck was a big hit at the duck race on the Maschsee lake in Hanover, organized by the North German Bone Marrow and Stem Cell Donor Register (NKR). With racing googles, overalls, and a spoiler, the VW duck was a real eye catcher among the 100 Big Ducks and 5,000 little ducks that bobbed over the lake, taking advantage of currents, wind, and luck to cross the finish line and raise money for a worthy cause. All the funds raised at the event are donated to help NKR in its work.

Six apprentices from Hanover came up with the VW duck’s special look and installed it in a specially made mini rally Amarok. The miniature pick-up truck was created using one of the plant’s 3D printers. From initial sketches to completed model, it took around eight weeks to develop the racing duck in its all-terrain vehicle.

Some 100 companies, clubs and institutions took part in last year’s Duck Race, raising more than €40,000. The money will go towards blood typing for potential bone-marrow and stem-cell donors as part of efforts to combat blood cancer (leukaemia).

Nurturing the Next Generation of Soccer Talent in Partnership with Porsche Porsche Sports

In 2014, Porsche launched a partnership with top-division soccer club RB Leipzig. Porsche joined forces with the club in a program christened “A Turbo Boost for Talent. Porsche Supports Young People”. As part of the program, the partners organized the “Leipziger Viertelfinale” soccer tournament, which encourages children living in four different parts of the city to join in the team sport. Over 80 teams, comprising more than 850 young male and female players, competed in this year’s tournament between the four urban districts (the 2016 tournament was the second such event). In addition, Porsche is also giving socially disadvantaged children the opportunity to attend the RB Leipzig soccer school, where they receive professional coaching.

Porsche is systematically strengthening its commitment to the next generation of soccer players. In 2016, for example, the company started working with second-division Bundesliga team VfB Stuttgart to promote youth work. This complements a partnership launched in 2015 with another of the Stuttgart city clubs, the Stuttgarter Kickers, as well as a joint venture with SG Sonnenhof Grossaspach. Through these commitments, Porsche hopes to give children from socially deprived backgrounds access to holiday soccer camps and soccer schools, taking full advantage of the team sport’s social and integrative strengths.

Ongoing Partnership with German Tennis Association Porsche Sports

In a partnership arrangement with the German Tennis Association (DTB), which runs until the end of 2017, Porsche is supporting German women’s tennis. The support covers the national squad, Porsche Team Deutschland, and also extends to the DTB young talent program Porsche Talent Team Deutschland.

Ongoing Partnerships in Basketball and Ice Hockey Porsche Sports

As part of the “A Turbo Boost for Talent. Porsche Supports Young People” initiative, Porsche has been providing financial assistance for new sporting talent at the Basketball Academy (BBA) in Ludwigsburg since 2013. The BBA brings together 11 partner clubs and 55 partner schools. Some 2,500 children are given professional coaching and play basketball together on a regular basis. Porsche’s sponsorship is all about encouraging the children’s enthusiasm and personal development, and supporting them regardless of their origins or educational achievements.

In ice hockey, Porsche has continued its long-standing cooperation with the SC Bietigheim-Bissingen Steelers. In particular, the partnership supports the club’s youth work through the Porsche Ice Hockey Camp and introductory courses for school children, as well as other activities.

Photovoltaic Arrays at Production Plants Audi Environmental protection

Balancing economics and ecology is a core aspect of Audi’s identity. The company is transparent in its communication of operational environmental protection, in which the whole workforce is involved. This ensures implementation of its environmental goals over the long term. In recent years, the Audi Production System (APS) has seen intensive use as a means of implementing the company’s environmental commitments and policies at all levels. By participating in the fifth Bavarian Environmental Pact, AUDI AG is making an important contribution not only to sustainable development, but also to environmental protection.

Around 23,000 square meters of roof space is available for installing photovoltaic arrays at Audi’s production facilities. Approximately 1,800 MWhe is generated annually, 40% of which is utilized directly on site.

A solar power plant comprising 10,700 PV modules generates clean electricity from sunlight on the roofs of parking garages at Audi’s plant in Neckarsulm. AUDI AG has made the roof areas available to Munich-based solar plant operator Gehrlicher Solar AG.

The Ingolstadt plant is on course to achieving carbon-neutral vehicle production. A plug-in hybrid locomotive has been successfully running at the Audi plant in Ingolstadt for over 12 months. A second hybrid locomotive has also been in operation since October 2016. These two advanced, all-electric locomotives are used to transport components and Audi models to the unloading bays and assembly shops in an efficient, climate-friendly way. The two hybrid locomotives consequently emit up to 120 t less CO2 per year.

Porsche 6-hour run Porsche Sports

The Porsche 6-hour run was staged for the second time in 2016. Many teams of Porsche employees took part to raise money for good causes – more than 3,000 runners and walkers crossed the starting line. Porsche paid out €5 per lap completed. After the participants had clocked up an amazing 26,437 laps between them, the total amount was rounded up to €180,000. The donation was used to pay for a new living room and dining area at the Children's and Young People's Hospice in Stuttgart, for state-of-the-art medical equipment for the Olgäle Foundation for Sick Children, for the UNICEF Mobifant play bus, and for the interior decoration of the new building at the Children's and Young People’s Farm in Zuffenhausen.

Project Porsche Junior Porsche Education and science

Getting old Porsche tractors back up and running – the Porsche Junior project has already taught 7,000 young people at more than 120 institutions the essential skills required. The project team sends tractors in need of restoration to schools and other institutions. The young people do all the work, from deep-cleaning the vehicle to repairing broken parts, from changing the oil to reassembling the entire tractor. Along the way, they learn the technical skills they need and how to work together as a team. Upon completion of the project, each participant receives a certificate confirming their pre-vocational skills. The Porsche Junior project was launched by the Porsche Diesel Club Europe in 2007, and Porsche continues to support the initiative.

Renewed Partnership with Stuttgart Ballet Porsche Sports

In 2016, Porsche again extended its long-term partnership agreement with the Stuttgart Ballet. Dance and Porsche embody the same attributes: exceptional dynamism and technical precision, coupled with aesthetics and elegance. The highlights of last year’s season included the Stuttgart Ballet Company’s gala shows and performances by the John Cranko School as part of a week-long festival celebrating Reid Anderson’s 20 years as Artistic Director. Once again, Porsche sponsored Stuttgart’s “Ballet in the Park” open-air event in 2016, presenting large-screen live broadcasts of two performances in the Opera House to more than 10,000 spectators, who were able to watch free of charge.

Safely to School Volkswagen Commercial Vehicles Traffic education

“Safely to School” is an initiative by the Hannoversche Allgemeine Zeitung newspaper that has been supported by VW Commercial Vehicles for over ten years to the tune of EUR 25,000 per annum. The newspaper organises a special day for children starting school, in which the kids play games that teach them the basic rules of road safety.

Sammelaktion für Flüchtlinge Volkswagen Commercial Vehicles Voluntary work

Winterbekleidung, Taschen, Spielzeug – Die Spendenbereitschaft der Mitarbeiterinnen und Mitarbeiter von Volkswagen Nutzfahrzeuge ist groß. Bei der Sammelaktion im November 2016 unterstützten zahlreiche Beschäftigte die Aktion des Arbeitskreises „VWN Beitrag zur Flüchtlingshilfe“ und des Sozialausschusses des Betriebsrats. Die Spenden wurden an den Regionalverband Niedersachsen-Mitte des „Johanniter-Unfall-Hilfe e.V.“ sowie an die „Zentrale Kleiderkammer für Flüchtlinge Herrenhause-Stöcken“ übergeben.

„Wir sind sehr dankbar über die Unterstützung von Volkswagen Nutzfahrzeuge. Die Spenden werden dringend gebraucht“, so Berin Balli von der Kleiderkammer Herrenhausen-Stöcken.
Auch Dr. Susanne Leifheit, Leiterin der Abteilung Außenbeziehungen und Corporate Responsibility, freut das Ergebnis der Spendenaktion: „Ich bin überrascht, dass so vieles abgegeben wurde, obwohl die Anfrage dieses Mal spezieller war.“

„Ich freue mich, dass wir gemeinsam mit der gesamten Mannschaft wieder einmal eine tolle Sache unterstützen konnten. Vor der großen Hilfsbereitschaft unserer Mitarbeiter, die immer wieder hier vor Ort und ehrenamtlich in ihrer Freizeit an verschiedenen Stellen unterstützen, ziehe ich den Hut“, erklärt Klaus Pitann, Sprecher Sozialausschuss des Betriebsrats.

Unterstützt wurde die Sammelaktion durch Azubis der Lagerlogistik und Werkzeugmechanik, die das Sortieren und Packen der Spenden übernommen und bei der Auslieferung der Spenden geholfen haben.

Species Conservation Audi Environmental protection

Environmental education and species conservation are two of the top priorities for the Audi Environment Foundation. The bat nature trail is the foundation’s third species conservation project in the Franconia region, adding to the attractions of the “Steigerwald Center – experiencing sustainability” educational facility. The foundation already supports the “Outdoor Classroom” environmental center, as well as an environmental education project on the last jackdaw colonies in Bavaria.

The 300-meter bat nature trail provides answers to all sorts of questions about bats as a species. It is an outdoor extension of the 1,000-square-meter information center, where visitors of all ages can learn more about the forest habitat at hands-on interactive kiosks.

Since April 2015, Audi Neckarsulm has been participating in the Audi Environmental Foundation's bee conservation initiative. To the north of the plant and directly beside the river Neckar are five beehives, home to around 200,000 bees which gather nectar from the Neckar meadows. The bees are looked after by Audi employees and hobby beekeeper Markus Zettl.

Further details: 
Bat Nature Trail Helps Conserve Species
Smart HOBOS Beehive

Support for Joblinge Stuttgart Porsche Education and science

Youth unemployment is one of the social challenges of our time. The “Joblinge” initiative is a partnership between businesses, the government and society, giving opportunities to these – often disillusioned – young people. Since its inception in 2008, Joblinge has been a model of success. In a program lasting approximately six months, young people learn important skills on the job, obtaining key qualifications, developing social skills and eventually gaining apprenticeships or jobs.

The initiative was co-founded with Porsche AG in May 2014, and the company has provided regular funding ever since. The company’s contribution includes the Porsche Basketball Academy, which has incorporated a sports component into the existing program. The sports program enables the young people to build up essential attributes such as self-confidence, teamwork and stamina so they can be sure of making a successful start to their careers. The company’s commitment is only part of the story; Porsche employees also support the program by volunteering as mentors.

Support for people with disabilities: sponsorship of the Special Olympics in Hanover Volkswagen Commercial Vehicles Sports

The Special Olympics – Germany’s national sporting event for the mentally disabled – was held in Hanover in June 2016, with some 4,800 athletes giving their all in 18 disciplines over the course of the week-long programme. Volkswagen Commercial Vehicles, the official vehicle supplier, provided 30 vehicles to transport participants, organisers and equipment to the event venues. Fifteen VW Commercial Vehicles vocational trainees and students enrolled in a joint practical training programme also worked as volunteers at the football events and provided assistance to the competing athletes.

Support for Stifterverband für die deutsche Wissenschaft Porsche Education and science

The Stifterverband für die deutsche Wissenschaft (Donors' association for the promotion of humanities and sciences in Germany) sponsors education, science and innovation, and has launched an “Integration through Education” program as part of its “Shaping the future” educational initiative. Five separate campaigns will help to overcome the various challenges involved in social integration. Porsche has assumed overall responsibility for funding the “Integration through assistance for labor market access” campaign. The Stifterverband has established an appropriate development fund for supporting the selected projects, which help refugees in the early stages of their new, independent lives. One of the funded projects is a scholarship program for professional recognition, run by the Baden-Württemberg Foundation. The initiative, which launched in July 2016, aims to support individuals by awarding scholarships to help them obtain full recognition of professional and/or academic qualifications acquired abroad.

Support for UNICEF Stuttgart Urban Partnership Porsche Regional support

Partnerships between UNICEF and major German cities and state capitals have been in place since 1991. For one year (from November 2015 to November 2016), Stuttgart was the twentieth UNICEF Child-Friendly City. The goal of the collaborative venture was to help children in Stuttgart, Germany and all over the world through a wide range of projects. Porsche AG became the first local business to support the partnership between the city and the United Nations Children’s Fund, with a donation of €100,000. The money will help support an educational project for Syrian child refugees in Turkey’s Mardin Province.

Another project launched as part of the Stuttgart urban partnership in 2016 was the Mobifant play bus. Filled with toys and games, the bus visits refugee accommodation in Stuttgart to provide the children living there with opportunities for play and physical exercise. Funding from Porsche helped to purchase the bus and its contents.

Support for VDI-GaraGe Porsche Education and science

Putting enthusiasm for technology into practice – this is the primary goal of Porsche’s support for schools and universities. At the Porsche student workshop at VDI-GaraGe in Leipzig – the technology center of the Association of German Engineers – the sports car manufacturer hopes to inspire students to seek careers in the automotive industry. VDI-GaraGe Leipzig teaches technical skills to young people aged 12–18. Porsche has been providing the facility with financial support and equipment for the last 13 years. Since 2015, Porsche has also been sponsoring VDI-GaraGe’s “Techno-Worlds” – an area where students are invited to experiment with their own ideas. Around 87,000 young people visit the training workshop every year.

Supporting the KinderPalliativTeam ŠKODA Health

ŠKODA AUTO Deutschland supports the KinderPalliativTeam, which provides outpatient care for terminally ill children. Thanks to this project, children are able to spend the last weeks, months or years of their lives at home with their families. ŠKODA AUTO has provided vehicles for two projects to help with outpatient care for seriously ill children at home.

Urban Quality of Life Network Audi Regional support

Since it was first launched in 2010, the Audi Urban Future Initiative has taught us a great deal about how city planners, architects, data experts and politicians think about urban mobility. The initiative gave birth to a wide-ranging interdisciplinary network, from which we went on to forge concrete partnerships in 2015 (our Urban Future Partnerships). It also acts as an incubator for new ideas. Audi technology will make urban mobility fit for the future and improve the quality of life in cities.

The Audi Urban Future Initiative has become a key element of our corporate strategy. Since 2016, the Audi Urban Solutions Team has been driving forward cooperation with cities to determine how Audi can deploy its technologies efficiently in urban environments.

One example is Somerville – a small town setting big ideas in motion – where the signing of a Memorandum of Understanding launched a collaborative project with Audi in 2015. This prosperous town offers the perfect conditions for trialing technologies of the future.

Take automated parking, for example. This allows parking garages to accommodate up to 60% more vehicles – sufficient to end curbside parking. It also means fewer cars on the streets searching for a place to park.

VfL Bus VfL Wolfsburg Health

VfL Wolfsburg is a strong advocate of finding sustainable ways to encourage children and young people to lead active lifestyles. Good health is one of the keys to a child’s ability to learn effectively and fully develop both mind and body. A balanced diet appropriate to the needs of growing children, plus a range of physical activities – not to mention plenty of opportunities to relax – are crucially important.

The VfL Bus allows us to take our message out on the road and visit schools, sports clubs and social institutions to get children moving. Whether in the playground during recess or on the football pitch after school, the coaching team from VfL Wolfsburg ensures the children enjoy a varied exercise program. In addition, the VfL Bus carries lots of information on the club and on healthy eating.

VfL Diversity Weeks VfL Wolfsburg Sports

VfL Diversity Weeks take place once a year at VfL Wolfsburg, promoting social inclusion, integration and participation. With the support of various local partners and initiatives, these key issues are explored over a period of several weeks in workshops, training sessions and other projects attended by a variety of target groups on multiple days.

The aim of Diversity Weeks is to provide opportunities for participation to disadvantaged children, young people and adults in particular. In addition, VfL also seeks to make the general public more aware of the issues explored during the event. The program concludes with the annual “Moving Together” match day, celebrating the slogan “Moving Together – Living Diversity”. With a variety of match-day experiences, such as wheelchair users accompanying the players onto the pitch, VfL reaches a wide audience that extends far beyond the Volkswagen Arena.

VfL Forest VfL Wolfsburg Environmental protection

The VfL Forest project was launched as part of our sponsoring partnership with LSW. The aim of the joint project is to undertake activities focusing on the environment, inform fans and members about global challenges such as climate change, and raise awareness of environmental issues. Through the VfL Forest project, VfL Wolfsburg has successfully persuaded over 300 fans to plant trees since the 2014/2015 season. Under the “One tree per goal” initiative, more than 2,000 saplings have already been planted over an area of 5,000 square meters in Lower Saxony’s state forests, as fans, players and the head coach joined forces to offset carbon emissions.

VfL Wiki VfL Wolfsburg Education and science

The VfL Wiki is an innovative e-learning platform for schools. Easy to use, it positively invites students to join in a broad range of interactive exercises. School classes and individual students can register on and learn through the platform. A wide variety of subjects – including German, mathematics, general knowledge and many others – are cleverly combined with football, providing students with a motivating and interactive learning environment. In a joint venture with German publishing house Duden Verlag, a writing competition for schools was launched in 2016. Full details appeared in the VfL Wiki, and some 600 school students took part. As part of the competition, participating schools were trained in how to use the Vfl Wiki.

Vocational trainees help to maintain the Auschwitz memorial site Volkswagen Commercial Vehicles Voluntary work

Vocational trainees from the Volkswagen Group have been travelling to Poland at the invitation of the International Auschwitz Committee since 1988. Alongside vocational students from Poland, they help to maintain the memorial site of the former extermination camp at Auschwitz-Birkenau while revisiting German-Polish history together. They then go on to spend a week together in Germany.

Volunteer Day at Volkswagen Commercial Vehicles Volkswagen Commercial Vehicles Voluntary work

VW Commercial Vehicles employees once again took part in the two Volunteer Days organised by the Volunteer Centre in Hanover on 27 May and 23 September 2016. Many staff from both production and non-production areas participated in social projects in and around Hanover, helping with tasks such as the maintenance of bicycles for refugees and people in need, and the refurbishment of cabins on the river Deister.    

Volunteers’ Day in Neckarsulm Audi Voluntary work

260 Audi employees work as active volunteers in a total of 23 organizations and associations in the Heilbronn-Franken and Neckar-Oswald regions. The Audi Volunteers’ Day is a regular event in which everyone in the company can take part, from trainees through to executives.

Further details
Press release

Working with Bärenherz Children's Hospices ŠKODA Health

ŠKODA AUTO Deutschland has a very special link to the Bärenherz Foundation. The foundation funds children’s hospices all over Germany. In Leipzig and Wiesbaden, the Company provides volunteer time, financial donations and a vehicle to hospices where terminally ill children can spend the last weeks or months of their lives together with their families.

Workshops for Budding Techies Audi Education and science

In this project, technology workshops were organized in the Audi Forum Neckarsulm for children of employees and other children living in the region. In collaboration with the “Faszination Technik” association for the promotion of technology, Audi offers a series of stimulating workshops for children during the school holidays under the heading “Werkstatt für junge Meister”. This vacation program was run again in Neckarsulm in 2016.

Addditional Information
Workshop for next generation of master craftsmen

Worldwide Responsibility MAN Others

Since 2014, MAN has been providing support to the SOS Herman Gmeiner School in Santo, Haiti, a primary and secondary school currently attended by more than 1,000 children in two shifts. This school continues to be extremely important to the impoverished community, especially since the children can attend SOS schools for free. By providing €20,000 in funding, MAN pays for approximately three-and-a-half teaching positions at the Santo school.

MAN’s generous, long-term commitment made it possible to jointly launch two new vocational training programs at the SOS Vocational Training Center in Kality, Ethiopia. In addition to expanding the curriculum, the funding is sufficient for maintaining the resources devoted to these two programs. In 2016, MAN once again assisted with the financing of the college’s engine service and maintenance, drive systems, and automotive mechanics programs. With a donation of €30,000, MAN has also provided sufficient funding for a large part of the upkeep associated with these training programs.

MAN Diesel & Turbo makes products and services available to the NGO Mercy Ships and the organization’s hospital ship, M/V Africa Mercy. This support helps bring medical and healthcare services to people in the world’s poorest regions. This collaboration, which has been fruitful for both sides, extends back to 2010, when MAN Diesel & Turbo sold the organization four 5L21/31 GenSet engines for the M/V Africa Mercy at a token price. In 2014, the company provided spare parts for the ship, as well as training for the crew. In September 2016, MAN Diesel & Turbo and Mercy Ships formalized their longstanding partnership by signing a sponsorship agreement. Under the terms of the agreement, MAN undertakes to provide spare parts for the hospital ship’s four engines to the value of up to €250,000 annually.

An overview of MAN’s international CSR projects can be found here:
Global MAN CSR projects

“Golden Transporter Van” 2016 Volkswagen Commercial Vehicles Education and science

VW Commercial Vehicles awarded its “Golden Transporter Van” prize to small trade businesses engaged in social projects for the first time in 2016.  All small trade businesses listed in Germany’s register of craft businesses are eligible for the award. The winner was chosen by an expert jury comprising members of the media, associations and industry. The prize was awarded to Roland Ketterer GmbH from Donaueschingen-Pfohren (Baden-Württemberg) by Dr Eckhard Scholz, Chairman of Volkswagen Commercial Vehicles, at a special ceremony on 13 December 2016. The CEO of the plumbing company, Roland Ketterer, and his 12-strong workforce instigated and supported the construction of a vocational school for solar and drinking water systems in Chala (Tanzania), which is home to 10,000 people. The company was given a versatile new transporter van in recognition of its exceptional efforts.

“SPRINT” language and integration project Volkswagen Commercial Vehicles Voluntary work

Volkswagen Commercial Vehicles has joined forces with the vocational training arm of the Hanover Academy to lend its support to the “SPRINT” project, a language and integration initiative for young refugees aged between 16 and 21. The focus is on providing an introduction to professional and working life. Basic technical skills are taught in the same way as they would be during initial vocational training. Attention is also paid to improving practical language skills, motivation, punctuality and conduct. A total of 54 participants have taken part in the project.

The “SPRINT” project teaches the following modules over a one-year period:

  • Module I: German language (15 hours/week, vocational school)
  • Module II: Introduction to culture and life in the region (10 hours/week, vocational school)
  • Module III: Introduction to professional and working life in the region (10 hours/week, Volkswagen Academy, Hanover).